Although Facebook was started in 2004 and reached billions of users in 2013, a lot of people didn’t know that you could earn from it. Even though a lot of social media platforms have come up, Facebook is still one of the most popular platforms out there.
With almost 3 billion active users, there are many ways to help you earn money by monetizing your Facebook account, monetizing Facebook reels, or using in-stream ads for Facebook monetization. Whether you are an influencer or business owner, you can use Facebook to your advantage.
Here we are going to cover different ways to make money and the advantages of this big platform. We will explain how you are going to turn your content into money and actually make money from your videos and reels
Facebook Pages and Earnings
Some people use pages to attract people and post their content for the purpose of being famous (being a feleb), as pages are online spaces that attract audience interaction and have the potential to be monetized. Although Facebook doesn’t provide a fixed income, there are many ways to earn through it. Pages offer a range of methods to generate income.
How Facebook Pays
To earn, you need to understand AD CPM, which is cost per mile, which is the price for 1000 impressions. By using the formula (AD CPM x AD VIEWS)/1000, you can estimate your earnings. E.g., with $6 AD CPM and 100,000 views, you can earn $600.
Creating more high-quality content will increase your income as time goes on. By using a page to share your content and engaging with followers, Facebook doesn’t have a fixed fee for every 1000 views. You can earn from sponsored posts and other various ways.
Deciding to Make Money
Making money on Facebook requires you to understand how the process works. Before diving into monetizing your content, you should determine if it is suitable for you. You should also check if your audience is worth your effort and if there is more engagement on other platforms.
Facebook and Instagram are owned by the same company, so it can be a good starting point due to the fact that you can potentially cross-platform followers and encourage them to interact with you so you can get ideas for optimizing your page for monetization.
Who Can Make Money
Earning with Facebook monetization is an easy process if you meet the minimum requirements. Firstly, access Facebook Creator Studio with tools to properly optimize your content and track your performance. If you are familiar with Instagram, it is the same Creator Studio.
In order to monetize Facebook, keep in mind that you must be 18 years of age or older. Make sure that every detail is accurate, and then Facebook for creators will send you a confirmation email. Then you can start creating engaging content, but you won’t start making money straight away; it will take some time and effort.
Getting Lots of Followers and Views
The road to earning money with Facebook involves gathering a considerable number of viewers and followers. While setting up for monetization might be easy, earning is all about the effort you put in.
In-Stream Ads:
- You should be the admin of the page.
- To enable ads before, during, and after your Facebook video
- Meet Facebook’s Partner Monetization Policies.
- Minimum of five videos.
- Every video is longer than a minute.
- You need at least 600,000 minutes of views in the last 60 days.
- For live videos, it should be 60,000 minutes of live broadcast.
- Out of your five videos, three should be from a live session.
- Maintain 10,000 followers.
Working with Brands
Partnering with other brands, mostly famous ones, is easier than in-stream ads and adds originality to your content, boosting its realness, but you should follow Facebook’s rules for earning and have at least 1,000 followers in the last 60 days.
When you meet the required criteria, you can use a brand collaboration manager. This too will help you find content creators that are in the same niche as you. It will boost your content and encourage you to consider using professional music without copyrights.
Subscription
For loyal followers, you can create special content for your followers to pay a monthly fee to access. This is a good way for fans to show appreciation and support for you as a content creator. Creator will receive the fee minus taxes on desktop, but on Android or iOS, they will get 70%, and the rest goes to the mobile provider.
How to Get Started:
- Be the admin of a Facebook page.
- Follow Facebook monetization rules.
- Have at least 10,000 followers.
- Follow Apple’s guidelines for subscriptions.
- 180,000 minutes of watch time in the last 60 days.
- If you are eligible for countries like the US, UK, Germany, and India, you are good to go.
- If not, activate subscriptions by invitation only.
Money from Facebook Reels
When you meet the partner monetization and content monetization policies and live in an eligible country, you can enjoy the perks of earning with reels with no extra work needed, and if you already earn with ads, you can earn with reels too.
Types of ads for reels:
- Banner Ads: After a reel ends
- Sticker Ads: When a reel finishes.
- Pop-Loop Ads: After a reel, the reel keeps going.
Selling Your Stuff
For additional cash, content providers can offer their products or branded apparel. In order to maximize the likelihood that someone will buy your product or service, you should create content that complements it while maintaining some originality.
Using links that bring visitors to your online store or the Facebook Marketplace, you can link your online store to Facebook and utilize it to promote your items through reviews, how-to videos, and customer testimonials.
Utilizing music that is not copyrighted helps you relax because you keep all the royalties and don’t have to worry about being sued or having to give someone else a cut of your earnings. For your financial situation, monetizing Facebook can be a game changer.
